“An idea is the ring on which finely cut diamonds are placed. Ideas unite creative executions and innovative advancements.”
Founded in 2002 by Steve Hardy, Creative Generalist is an outpost for curious divergent thinkers who appreciate new ideas from a wide mix of sources. Completely random and updated regularly, inspiration drawn from – and relevant to – the larger creative world. This community’s goal is simply to define what it is to be a creative generalist and build a directory of sorts for those who specialize in everything.
Ideation, unlike creativity, is not a specialized activity. Ideativity and creativity are not the same thing. Ideas require a divergent, generalist approach while creative require the opposite: a convergent, specialist approach. Acts of creativity certainly include ideas and thinking of ideas often involves a large degree of creativity. They reinforce each other. They are integral. However, in society and in business, creativity and ideation are two separate and different-looking cogs. One deals in simplicity while the other deals in complexity. One deals with composition while the other deals with editing.
The world needs to create more than 500 million new jobs by 2020 to provide career opportunities for the currently unemployed; as well as young people who will be joining the workforce.
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By their very nature generalists tend not to congregate. Our interests are so many and so varied that it’s almost counter-intuitive to try to gather us around a common theme. But it is indeed possible.
This community’s goal is simply to define what it is to be a creative generalist and build a directory of sorts for those who specialize in everything.
Generalists, you’re not alone. And you really should meet each other. Welcome.
Author; Muhammad Naufal Aflah / NIM 19010115